Services We Offer
Public Relations:
Events
From ideas through to implementation, we offer a professional event management service. Taking the pressure out of event planning is what we do best as we take the time to ensure our clients objectives are being met at every stage.
At Positive Reaction we have the experience to help you organise a successful event that is engaging and memorable. We can also help you to promote key messages to your target audience, delivering great results.
Press Office
We can provide a complete press office service or simply look after media enquiries, freeing you up to focus on other important matters. Our PR professionals are skilled at producing newsworthy press releases and photo stories that result in positive media coverage on a regional and national level.
We also specialise in organising press conferences for our clients and coordinating media interviews. With our proactive approach we can maximise PR opportunities for you.
Media Liaison
Media relations is of utmost importance to us and we value our contacts in print, broadcast and online media. We work closely with our media contacts, keeping them informed about our clients activities and providing stories of interest. Our goal is to secure editorial coverage for our clients, containing the desired information.
At Positive Reaction we create target media lists for each client to ensure we supply the most relevant journalists with news items. We issue press releases for our clients on a regular basis and have an extensive portfolio of coverage that we have achieved.
Sponsorships
We secure and manage sponsorship packages for our clients, ensuring that all PR and marketing opportunities are maximised. Our professionals look after short and long-term sponsorship campaigns for clients. We regularly oversee the sponsorship of business and sports events, liaising with organisers and clients every step of the way.
Sponsorship activity provides the perfect opportunity to increase brand awareness amongst your target market. We can help you to invest in sponsorship campaigns that will raise the profile of your organisation and its products and services.
Online Media
We look after website content for clients, helping to boost SEO. We keep website copy fresh and up-to-date resulting in more visits. We also produce blog posts on a regular basis to generate interest.
All the content that we produce is relevant to our clients and their target audience. We can refresh general website text or simply manage a blog on an ongoing basis.
Marketing:
Strategy
We encourage our clients to plan ahead and work closely with them to develop marketing strategies that work hand-in-hand with their organisations objectives. We look at all opportunities available to our clients and tailor plans to suit their budget.
Organised marketing activity delivers real value as it allows for targeted promotions, sponsorships and media activity. We can help you to develop a marketing plan to meet your requirements.
Branding
We always spend time with new clients to make sure we understand their brand values and objectives. Working within brand guidelines, we ensure that all communications are clear and consistent.
Your organisations values will form the heart of any PR and marketing campaign that we manage for you. We can also work with you to develop key messages for communication internally and externally.
Advertising
We look after successful advertising and advertorial campaigns for our clients, securing the most cost-effective packages. Our PR team works to media deadlines and will always supply a print-ready proof for client approval ahead of publication.
Our team can handle quality advertising campaigns for you, dealing with copy and image requirements. We will make sure that any promotional piece includes your branding and clear messaging that will engage your target market.
Marketing Materials
Promotional tools are an effective way of promoting your organisations values, products and services. We help our clients to create materials that will be most beneficial to them. From brochures, through to pop-up banners – we can help to create the right tools for you.
We have good relationships with leading suppliers and can arrange the production of marketing materials to suit your budget.